Job Details
Marketing Officer
Tate
Latest Job
Expires in 4 days
Overview
Tate’s vision is to serve as artistically adventurous and culturally inclusive art museums for the UK and the world. We deliver this through activities in our four galleries across the UK (Tate Liverpool, Tate St Ives, Tate Britain and Tate Modern), our digital platforms and collaborations with our national and international partners.
£33,868
Per year
Full time, Temporary
(36 hours per week)
Millbank, London SW1P 4RG, United Kingdom
Key information
We’re looking for a Marketing Officer, CRM (Customer Relationship Management) to deliver outstanding CRM marketing strategies to grow our membership base, drive ticket bookings, increase revenue and develop lasting engagement with our audiences.
Tate is committed to the employment, retention, training and career development of disabled people. In recognition of our commitment, Tate has been awarded the Disability Confident Scheme Symbol.
About the role
This is a fantastic opportunity to join the CRM and Membership team at one of world’s leading art institutions. Our 140,000+ Members and 300,000+ email subscribers and are incredible advocates for Tate, making up a large proportion of our visitors and providing crucial support for our galleries, helping fund exhibitions, new acquisitions and access to the collection.
The Tate membership team is responsible for delivering outstanding experiences for Tate Members, Tate Collective and email subscribers across all marketing channels and touchpoints. Working across the four galleries and collaborating with colleagues across the organisation, we’re responsible for delivering on ambitious targets for retaining current Members, acquiring new Members and maximising revenue and satisfaction and we’re passionate about giving Members the best possible experience of art to build loyalty and deliver lifetime value.
You’ll bring to the role experience of planning and delivering marketing campaigns across digital and print channels, excellent attention to detail, a flair for writing engaging copy and using data and insights creatively to deliver first class marketing communications.
Requirements
- Experience delivering and optimising email marketing campaigns
- Understanding of marketing across channels like social, print, direct mail, PPC, and display
- Ability to write effective copy for a range of contexts and channels
- Strong analytical skills, comfortable manipulating data and segments using tools like Google Analytics to make informed decisions and recommendations.
- Excellent, proven organisational skills, with an ability to manage workload and juggle multiple priorities.
- Highly developed attention to detail and excellent proof -reading skills.
- Ability to work diplomatically and effectively with a wide range of stakeholders to deliver projects, adhering to deadlines.
- Ability to work collaboratively within a team.