Job Details

Marketing Manager

Historic England

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Expires in 3 days

Overview

Historic England is the public body that looks after England’s historic environment. We champion historic places, helping people understand, value and care for them.
£40,778 to £42,179
pro rata, plus generous benefits
Full time, Hybrid, Temporary
(Fixed term contract until October 2028)
United Kingdom, multiple locations / Hybrid

Key information

Historic England has a fantastic opportunity for you to join us as our Marketing Manager.

This is a full time, fixed-term contract until October 2028.

The location of this role is either Newcastle, York, Manchester, Birmingham, Swindon, Bristol, Portsmouth (Fort Cumberland) or Cambridge, inclusive with hybrid working.

About the role

  • Deliver marketing plans against key objectives in Historic England’s Strategic Plan, including increasing our relevance and brand awareness with all audiences and encouraging people to see the historic environment as part of their everyday lives, and to get involved.
  • Support the Head of Marketing and Senior Marketing and Brand Manager in the development and delivery of strategic plans for brand and marketing, incorporating audience development and creative delivery in order to increase audience reach and awareness.
  • Support the expansion of an audience-led approach to public engagement across the organisation underpinned by a strong brand proposition and in-depth customer insight and analysis.
  • Manage and lead a team of three line reports, ensuring team members work collaboratively within the Communications and Engagement Group and build trusted and positive working relationships across the organisation to source, create and share compelling content.
  • Work with the Marketing team and colleagues across Communications and Engagement to deliver brand and marketing activity and campaign plans that are inspiring, relevant and impactful.
  • Support the Head of Marketing and Senior Marketing and Brand Manager in developing and refreshing Historic England’s visual identity.
  • Work with colleagues across the organisation to deliver strategic insights and ideas as a result of market research, communications monitoring and campaign implementation.


For the full job description, including the key areas of responsibilities and accountabilities, please click the 'apply now' button. 


We are an equal opportunity employer which values diversity and inclusion. If you have a disability or neurodiversity, we would be happy to discuss reasonable adjustments to the job with you. Having won the Gold Award from MIND for workplace wellbeing in seven consecutive years, we also recognise the importance of a healthy work-life balance.

Requirements

  • Experience of delivering integrated, audience-led marketing and engagement strategies
  • Experience of successfully managing and motivating a high-performing and diverse team
  • Demonstrable experience in managing audience development and market research programmes
  • Experience of managing brand and proposition development, overseeing awareness building and monitoring
  • Strong creative judgement and ability to inspire excellent visual output and translate brand proposition across different platforms